A seasoned leader in creative communications, Sarah brings a distinct perspective and strong management background to building brand awareness through strategic media placements. Having spent much of her career in a newsroom, Sarah’s storytelling skills and passion for trend and data-based campaign development transcend verticals.
Public Relations Assistant
Sarah is the newest addition to Segal Communications. Sarah provides foundational client support building media lists, flagging trends, capturing coverage and ensuring the trains run on time.
A USC broadcast journalism grad, Heather is a former on-camera correspondent for Mtime.com, Fandango.com, and Hollywood.com, as well as a longtime reporter for Life & Style Weekly, InStyle Magazine, Bella LA Magazine, and MSN. She brings her years of journalism experience and contacts to serve VSC’s clients as a senior media relations pro.
As a seasoned creative director, Ben is an expert at bringing brands to life through creative campaigns, content development, and sharp design across all customer touchpoints including print, digital, social, events and packaging. He is also frequently engaged in developing core brand assets (i.e. logos, typography, etc). Prior to consulting, he was the Global Brand Creative Director for Banana Republic for nearly a decade. Before that, he was an agency creative director in New York City focused on such brands as DKNY, Cole Haan, Bumble + Bumble among many others.
An influencer marketing professional, Mandi has years of experience managing creative campaigns and building relationships with influencers. She thrives on connecting VSC’s brands with consumers via blogs, video, and social media while utilizing storytellers to make it happen.
A communications and PR expert with a vast network of trusted reporter
relationships. Through her work she has interviewed and provided insights
to leaders at companies including Instacart, Shyp and many more. Formerly, she was marketing and PR head of global advertising agencies AKQA and Fantasy Interactive, PR lead for a website testing startup acquired by Adobe – and an online marketer for Hollywood films including Academy Award-winning The Lord of the Rings.